MediaBeacon Blog

How Buck Wear Streamlines And Protects Their Digital Assets

October 31, 2016 by Cooper Whitescarver


Buck Wear is a consumer clothing company that began selling lifestyle apparel for outdoorsmen in 1992. Fast forward more than two decades and they’re still serving the same outdoorsmen market. While their focus has remained the same, the technology utilized to accomplish it has evolved over time.


MediaBeacon significantly improved the insight we have into our company. Now we’re able to realize how much design effort makes it into production and how many files our Sales team retrieves without needing assistance.

Amy Arnold, DAM Manager & Cybrarian, Buck Wear

Custom fields are easily added without system downtime, allowing Buck Wear to specifically adapt the tool to fit their unique workflow. The customizable interface allows for work-spaces to be created that fit the varying jobs and tasks performed every day within the system.


They’ve found the DAM to be useful in every department across the organization. Creatives, for a central house for all created assets and works in progress. Sales, for accessing graphic files needed to produce sales. Warehouse workers, for getting metadata for products. And, management is garnering useful metrics from the analysis tools that provide insight into many facets of the data within.

As Buck Wear grows, they know that MediaBeacon will be there to grow right with them with MediaBeacon’s intelligently designed modular architecture.

Amy Arnold, Buck Wear’s DAM Manager & Cybrarian, found increased accountability and insight into work being produced. She has been able to generate stats and reports that were never possible before implementing MediaBeacon.

She has loved the benefits it's offered her and Buck Wear. Amy also mentioned that "everyone on the MediaBeacon team has been painfully nice and great to work with. The Support team is great at getting back on issues quickly, and I've had no major issues. It's gone pretty smooth as far as I'm concerned."

Thanks Amy